Ted Turner saw the potential of $24-$hour news before anyone else.

This is a tool that can provide management with early warnings about both threats and opportunities. This is one of the key inputs to developing forecasts.

It is typically considered more of an art than a science, even with all the advances in recent years, and it is of little use in generating accurate predictions.

This is a more in$-$depth approach to forecasting. It draws on a range of disciplines and interests, among them economics, psycho