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Territory and Product Profitability Analysis Coast to Coast Surfboards Inc. manufactures and sells two styles of surfboards, Atlantic Wave and Pacific Pounder. These surfboards are

Territory and Product Profitability Analysis

Coast to Coast Surfboards Inc. manufactures and sells two styles of surfboards, Atlantic Wave and Pacific Pounder. These surfboards are sold in two regions, East Coast and West Coast. Information about the two surfboards is as follows:

Atlantic Wave Pacific Pounder
Sales price $400 $350
Variable cost of goods sold per unit 148 161
Manufacturing margin per unit $252 $189
Variable selling expense per unit 156 91
Contribution margin per unit $96 $98

The sales unit volume for the territories and products for the period is as follows:

East Coast West Coast
Atlantic Wave 2,460 1,230
Pacific Pounder 0 1,230

a. Prepare a contribution margin by sales territory report. Calculate the contribution margin ratio for each territory as a whole percent, rounded to two decimal places, if required.

Coast to Coast Surfboards Inc.
Contribution Margin by Territory
East Coast West Coast
Sales $ $
Variable cost of goods sold
Manufacturing margin $ $
Variable selling expenses
Contribution margin $ $
Contribution margin ratio % %

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