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The 7-11 stores do not offer as wide a variety of products as many other gas stations, although they are priced competitively. What type of
The 7-11 stores do not offer as wide a variety of products as many other gas stations, although they are priced competitively. What type of strategy is this an example of? Group of answer choices Broad Cost Broad Differentiation the size of the buyer group that a company is trying to appeal to. Narrow Differentiation Narrow Cost
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Research Methods For Business Students
Authors: Mark Saunders, Philip Lewis, Adrian Thornhill
4th Edition
0273701487, 9780273701484
