The ability of firms to segment the market into two or more groups with different willingness and ability to pay is known as multiple choice 1 second-degree price discrimination. third-degree price discrimination. first-degree price discrimination. b. The ability of firms to charge a different price to each and every customer is known as multiple choice 2 third-degree price discrimination. first-degree price discrimination. second-degree price discrimination. c. The ability of firms to charge different per-unit prices based on the quantity of a good or service purchased is known as multiple choice 3 first-degree price discrimination. third-degree price discrimination. second-degree price discrimination. d. Which of the following is an example of second-degree price discrimination? multiple choice 4 The local gym offers a "first month free" promotion. An insurance company offers a "safe driver discount." A grocery store offers a "case discount" when purchasing items by the case rather than individually