The aviation industry is highly competitive and, to get noticed, you must differentiate yourself. For this reason, the Aviation School designed a flight attendant course, in which knowledge will be provided to equip participants with the comprehensive knowledge, skills, confidence and experience necessary to succeed as cabin crew.

In this sense, the Aviation School approved the development of an advertising campaign on social networks to promote flight attendant courses. After an analysis of the market, it was determined that the target audience is made up of people between 17 and 25 years old, mostly women, who have secondary education, interested in travel, fashion and fun.

Now, as the person in charge of managing social networks and virtual communities, it is your responsibility to guide the actions that will be carried out.

1. Do you think that using an influencer will be appropriate to achieve the objectives?