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The book written by Bernard Marr provides excellent examples of how Big Data Analytics is used to deliver extraordinary results. You will select one

The book written by Bernard Marr provides excellent examples of how Big Data Analytics is used to deliver extraordinary results.

 

You will select one of the companies assigned as reading this week for this case study from Bernard Marr's book.

 

1. How did the company in your selected case use big data analytics to deliver results?

2. What would you have done differently?

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