Question
The Breakfast Cereal industry is characterized by the presence of high brand loyalty, high scale economies, and proprietary technology owned by the current incumbent firms.
The Breakfast Cereal industry is characterized by the presence of high brand loyalty, high scale economies, and proprietary technology owned by the current incumbent firms. Because cereal boxes are bulky, finding shelf space in retail stores is difficult and costly, especially for new brands that don't have a lot of customer demand. Moreover, suppliers to the industry provide undifferentiated commodity-like products (such as grain) and consist of many small firms.
This scenario indicates that for the Breakfast Cereal Production industry _________________.
SelectALLthe correct answers.
Group of answer choices
threat of new entrants is most likely high
bargaining power of suppliers is most likely low
threat from substitutes is most likely high
bargaining power of suppliers is most likely high
rivalry among competitors is most likely high
threat of new entrants is most likely low
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