The Case of Shopify

Shopify (shopify.com), a company that started business in 2006, is now one of the most valued Canadian companies. During last year, and for many months, it could even replace Royal Bank of Canada RBC, founded in 1864, as the top valued Canadian company.

In its journey to that rank, Shopify has utilized and depended on alliances that it made with giant firms in business and technology.

Q. Focusing on E-Commerce as the main concept to discuss, explain how Shopify could utilize and benefit from technology and how it allied with the giants in the business to achieve its objectives. In that, you need to mention exactly what strategies and technologies it depended on. Include as many details as possible.