The CEO of your company has recently read about activity-based costing. While not an accountant, they have been with the company for 15 years and are very familiar with its operations. Their impression of ABC is that it is just another way of allocating overhead and the total will be the same. Write a memorandum explaining how ABC is different from the traditional methods and how it can benefit the company. The memorandum should be no longer than 500 words and should be written in a formal manner to a non-accountant.