Question
The chapter material focuses mostly on how products are classified and the product development process in the traditional sense. Another side to Product Marketing is
The chapter material focuses mostly on how products are classified and the product development process in the traditional sense. Another side to Product Marketing is the management side. What is Product Marketing in 2021?https://www.trychameleon.com/blog/what-is-product-marketingis an interesting blog that talks about a Product Marketing Manager (PMM) - a position that is at the intersection of Product Development, Sales, and Marketing.
We live in a new world and if we want to be valued employees, we cannot be one-dimensional - we need to be multi-dimensional. Thinking about this concept discuss:
- What does it mean to be multi-dimensional?
- What does being multi-dimensional look like in the field of marketing - or in another field?
- What is the future of organizations that continue to be "siloed" in terms of the way they organize themselves?
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