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The company decides to recommend products based on their sales in different regions. Along with market basket analysis they want to use evolutionary learning for

The company decides to recommend products based on their sales in different regions. Along with market basket analysis they want to use evolutionary learning for deciding the future discounts on these products or group of products. How can they use it? Can the strength of certain behaviors in this case could be determined using group behaviors? How? Explain and provide pseudo code. Can it be further improved
with exploratory learning? How?

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