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The company has been experiencing losses for many months. In an effort to improve performance, management has requested that the monthly income statement be segmented

The company has been experiencing losses for many months. In an effort to improve performance, management has requested that the monthly income statement be segmented by sales region. The companys first effort at preparing a segmented income statement for May is given below.

Sales Region
West Central East
Sales $ 313,000 $ 804,000 $ 696,000
Regional expenses (traceable):
Cost of goods sold 95,000 243,000 316,000
Advertising 103,000 238,000 243,000
Salaries 59,000 60,000 114,000
Utilities 8,600 16,100 13,700
Depreciation 25,000 32,000 27,000
Shipping expense 14,000 27,000 44,000
Total regional expenses 304,600 616,100 757,700
Regional income (loss) before corporate expenses 8,400 187,900 (61,700)
Corporate expenses:
Advertising (general) 15,000 38,000 38,000
General administrative expense 21,000 21,000 21,000
Total corporate expenses 36,000 59,000 59,000
Net operating income (loss) $ (27,600) $ (128,900) $ (120,700)

The cost of goods sold and shipping expense are both variable. All other costs are fixed.

Required:

3. Prepare a new contribution format segmented income statement for May. (Round percentage answers to 1 decimal place.)

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