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The component of an operational CRM system that helps a company in the execution of the CRM strategy by improving the management of promotional campaigns

The component of an operational CRM system that helps a company in the execution of the CRM strategy by improving the management of promotional campaigns is referred to as __________. ANSWER Unselected social CRM Unselected customer service and support Unselected sales force automation Unselected enterprise marketing management Unselected I DON'T KNOW YET

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