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The computer maker Lenovo started in China but has since expanded lis operations. In addlition to purchasing IBMs PC dlivision and Motorola's handset unit, it
The computer maker Lenovo started in China but has since expanded lis operations. In addlition to purchasing IBMs PC dlivision and Motorola's handset unit, it established parallel headquarters in both Bejfing and North Carolina. This is an example of which global entry strategy?
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franchlse
joint venture
Strategic alliance
exporting
direct investment
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