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The concept of customer lifetime value can be conceptualized as being related to and often done along with which other marketing analytics tool? Question 2

The concept of customer lifetime value can be conceptualized as being related to and often done along with which other marketing analytics tool?
Question 2 options:
Segmentation, Targeting, and Positiong
Pricing & Placement
Promotion & Sales
Change Management
Neural Network Analysis & Machine Learning

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