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The COVID-19 pandemic has brought unprecedented challenges for everyone, especially JPS customers who have constantly complained about high electricity bills and poor quality service. Tom
- The COVID-19 pandemic has brought unprecedented challenges for everyone, especially JPS customers who have constantly complained about high electricity bills and poor quality service. Tom is a frustrated residential customer of JPS. His demand for electricity is given by the following demand function Q = 700-2P + 0.02Y, where P = 25 and Y = 5000
- calculate the price elasticity of demand and Interpret the result
(3 marks)
- calculate the income elasticity of demand and interpret the value
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Essentials Of Marketing Research
Authors: Naresh K. Malhotra
1st Global Edition
1292060166, 9781292060163
