Answered step by step
Verified Expert Solution
Question
1 Approved Answer
The Cullumber Inn is a restaurant in Flagstaff, Arizona. It specializes in southwestern style meals in a moderate price range. Paul Weld, the manager of
The Cullumber Inn is a restaurant in Flagstaff, Arizona. It specializes in southwestern style meals in a moderate price range. Paul Weld, the manager of Cullumber, has determined that during the last years the sales mix and contribution margin ratio of its offerings are as follows. Sales mix is determined using total sales dollars.
Appetizers Main entrees Desserts Beverages
Percent of Total Sales
Contribution Margin Ratio
Paul is considering a variety of options to try to improve the profitability of the restaurant. His goal is to generate a target net income of $ The company has fixed costs of $ per year.
a
Calculate the total restaurant sales and the sales of each product line that would be necessary to achieve the desired target net income. Round intermediate calculations to decimal places eg and final answers to decimal places, eg
Your answer is correct.
Total restaurant sales
$ $
Sales from Each Product
Appetizers $
$ $ $
$ $
Main entrees Desserts Beverages
eTextbook and Media
Attempts: of used
b
Your answer is incorrect.
Paul believes the restaurant could greatly improve its profitability by reducing the complexity and selling price of its entrees to increase the number of clients that it serves. It would then more heavily market its appetizers and beverages. He is proposing to reduce the contribution margin ratio on the main entrees to by dropping the average selling price. He envisions an expansion of the restaurant that would increase fixed costs by $ At the same time, he is proposing to change the sales mix to the following.
Appetizers Main entrees Desserts Beverages
Percent of Total Sales
Contribution Margin Ratio
Compute the total restaurant sales, and the sales of each product line that would be necessary to achieve the desired target net income $Round intermediate calculations to decimal places eg and final answers to decimal places, eg
Total restaurant sales
$
Sales from Each Product
Appetizers $
$ $ $
$ $ $
Main entrees Desserts Beverages
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started