The Differences among Data, Information, Business Intelligence, and Knowledge

The Differences among Data, Information, Business Intelligence, and Knowledge

The core drivers of the information age include data, information, business inteligence, and knowledge. Realizing the value of obtaining real$-$time data from connected "things" will allow you to make more informed decisions, identify new opportunities, and analyze customer patterns to predict new behaviors.

This activity is important because to compete in the information age, you need to understand the differences among data, information, business intelirgence, and knowledge.

Instructions: For each example below, select whether it represents data, information, business intelligence, or knowledge.

Worst$-$selling product

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$2$ Lowest sales per week compared with interest rates

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Order date

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Choosing not to fire a sales representative who is underperforming knowing that person is experiencing family problems $($Click to select$)$

Creating dally specials based on items that are about to explre first

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