The direction and focus that marketers establish for their$$ products, which ultimately support the broader marketing objectives of the business unit and are consistent with the$$ firm's overall$$ mission, are known as$\_\_\_\_\_\_\_\_.$

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Part $1$

A$.$

business unit objectives

B$.$

product objectives

C$.$

marketing objectives

D$.$

product management

E$.$

brand management

Decline stage

C$.$

Growth stage

D$.$

Introduction stage

E$.$

Cannibalization stage