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The DJ-500 is a pistol that is favoured by many Olympic shooting competitors due to its low-cost design. This case study focuses on the pistol's

The DJ-500 is a pistol that is favoured by many Olympic shooting competitors due to its low-cost design. This case study focuses on the pistol's use in shooting competitions. Pro arms FACTORY makes no warranties on their DJ-500 pistols. Instead, they insist on sourcing the highest quality raw materials and craftsmanship. Due to the artisanal nature of the production process, they estimate their costs on capacity instead of historical costs or actual activity. Only the most reputable gun dealers can be found in the Pro arms factory marketplace. Their analysis suggests that only around 45-gun suppliers are in Australia and international trade restrictions make the export of firearms difficult and costly.

The following table relates to Proarms Ltd's performance data for 2019 and 2020:

Financial Data

2019

2020

Customers

35

40

Units produced and sold

350

400

Selling price

$3,000

$3,150

Direct Materials (kg)

3000

3200

DM cost per kilogram

$19.50

$20

Practical manufacturing capacity (units)

450

450

Total conversion costs

$39,600

$40,000

Conversion indirect overhead cost per unit of capacity

$88

$90

Customer service capacity (customers)

45

45

Total selling and customer service costs

$33,750

$31,500

Selling and customer service cost allocation rate per customer

$750

$750

Other performance data



Staff training days

50

85

Defective components returned to suppliers

250

50

Deliveries to customers delayed due to supplier problems

15

$2

Direct Materials (kg) wasted due to production problems

500

75

Hours spent in quality checks of direct materials received

750

250

Turnover of staff

10

5

Innovation workshop days for staff to attend

2

10

Staff suggestions for improvements

5

15

Sold items returned by customers

150

125

Repeat orders by customers

200

180

Positive reviews by shooters in online forums

150

100


Provide and report comparative analysis for each of Pro Arms LTD's four balanced scorecard perspectives. Thus, include reconciliation of Pro Arms LTD'S profitability between 2019 and 2020, using the variances applicable to growth and productivity strategies.





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