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The Eagles play in the North American Ice Hockey League. The Eagles play in the Downtown Arena (owned and managed by the City of Downtown),
The Eagles play in the North American Ice Hockey League. The Eagles play in the Downtown Arena (owned and managed by the City of Downtown), which has a capacity of 17,500 seats 6,000 lower-tier seats and 11,500 upper-tier seats). The Downtown Arena charges the Eagles a per-ticket charge for use of the facility. All tickets are sold by the Reservation Network, which charges the Eagles a reservation fee per ticket. The Eagles' budgeted contribution margin for each type of ticket in 2018 is computed as follows: (Click the icon to view the budgeted contribution margin information.) The budgeted and actual average attendance figures per game in the 2018 season are as follows: (Click the icon to view the budgeted and actual average attendance figures.) There was no difference between the budgeted and actual contribution margin for lower-tier or upper-tier seats. The manager of the Eagles was depressed that actual attendance was 20% below budgeted attendance per game, especially given the booming state of the local economy in the past six months Required Average attendance figures x Budgeted contribution margin information Actual Seats Sold Lower-Tier Tickets Upper-Tier Tickets 1. Compute the sales-volume variance for each type of ticket and in total for the Eagles in 2018. (Calculate all variances in terms of contribution margins.) 2. Compute the sales-quantity and sales-mix variances for each type of ticket and in total in 2018. 3. Present a summary of the variances in requirements 1 and 2. Comment on the results. Lower-tier Budgeted Seats Sold 5,000 7,500 $ 37 $ 10 3,700 6,300 Selling price Downtown Arena fee Upper-tier 12,500 10,000 3 Reservation Network fee Print Total Done $ 25 4 Contribution margin per ticket
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