Question
The earnings of a media advertising company (E) are given by the number of clicks on their advertisement banners (C). The number of clicks in
The earnings of a media advertising company (E) are given by the number of clicks on their advertisement banners (C). The number of clicks in turn depends on how many people (P) are exposed to the advert. If E(C) = 25 + 7.2C^2 and C(P ) = 3P , determine which variable ultimately influences the earnings and express the earnings as a function of a function of that variable.
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Managing in a Global Economy Demystifying International Macroeconomics
Authors: John E. Marthinsen
2nd edition
128505542X, 978-1305176157, 1305176154, 978-1285055428
