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The editor of the newspaper where you work wants to know if readers are less interested in seeing the stock tables in the paper. If

The editor of the newspaper where you work wants to know if readers are less interested in seeing the stock tables in the paper. If interest is falling off, then the paper can save newsprint by not printing the tables. The last time the question was researched, 39% of readers checked the stock tables regularly. You survey a new random sample of 100 subscribers and find that 75 of them say that they never check the stock tables; the rest do. You analyze the results and get a p-value of .018. What can you tell the boss?

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We need a bigger sample; we can't be sure if reader interest in the stock tables has changed.

Readers care about the stock tables as much today as they did the last time we studied this question.

We can be confident that reader interest in the stock tables has dwindled.

We can be quite sure that reader interest in stock tables is increasing.

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