Question
The Excel le in Blackboard contains recent annual sales and prices of several similar games for a certain popular cell phone platform. You are a
The Excel le in Blackboard contains recent annual sales and prices of several
similar games for a certain popular cell phone platform. You are a developer that has just
nished writing a new game and would like to publish it with this platform's store. You do
not expect to incur in any more costs developing the product. The app store typically keeps
20% of your revenue but, in order to give an incentive to sellers, the app store will only
charge 15% of revenue to successful apps selling more than 60,000 units a year, and 10% to
top-selling apps with more than 85,000 units sold.
Assume that there are no extra (in-game) charges beyond the price to acquire the game.
How much should you charge for your game assuming that the prices and sales given are for
comparable games to the one you want to bring to market.
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