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The Fashion Shoe Company operates a chain of womens shoe shops that carry many styles of shoes that are all sold at the same price.

The Fashion Shoe Company operates a chain of womens shoe shops that carry many styles of shoes that are all sold at the same price. Sales personnel in the shops are paid a sales commission on each pair of shoes sold plus a small base salary.

The following data pertains to Shop 48 and is typical of the companys many outlets:

Per Pair of Shoes
Selling price $ 30.00
Variable expenses:
Invoice cost $ 9.50
Sales commission 5.50
Total variable expenses $ 15.00
Annual
Fixed expenses:
Advertising $ 36,000
Rent 23,000
Salaries 130,000
Total fixed expenses $ 189,000

The company is considering eliminating sales commissions entirely in its shops and increasing fixed salaries by $36,500 annually. If this change is made, what will be Shop 48's new break-even point in unit sales?

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