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The final phase in the writing process involves evaluating the entire message to decide whether it accomplishes its goals. [Objective 2] True False
The final phase in the writing process involves evaluating the entire message to decide whether it accomplishes its goals. [Objective 2] True False
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Strategic Brand Management Building Measuring And Managing Brand Equity
Authors: Kevin Lane Keller
4th Global Edition
0273779419, 9780273780045
