The firm is looking to invest (in Year 0) in the design and development of an e-bike docking station for which a Return on Investment (ROI) of 30% is desired by the firm which anticipates an annual income of 6N,000 (where N is the last non-zero digit of your student id) for Years 1 through 3: a) You are asked to determine if additional product features can be included by examining the project financials (starting with cumulative cash flows). Each design feature takes 10 weeks (each of 5 working days) to develop and requires a team of 3 to 6 developers with a labour rate of 150/day: i) Given that the development costs of the MVP are 80,000: examine the financial implications of including some development work for additional features. What do you propose? ii) Is your project proposal worth doing if you take into account the Time Effect of Money (10% discount factor)? b) You are asked to develop a design concept for an e-bike docking station and hiring service suitable for UK airports (on private land): i) Outline (briefly) your idea for this service with some supporting text giving the rationale behind your proposal (including customer characteristics for your target market). ii) Demonstrate (with examples and supporting text) how a Value Proposition Canvas (VPC) may be utilised to assist design choices during new product development. iii) The firm is looking to initially develop and release a Minimum Viable Product (MVP) discuss how this may influence your design specification.