The first attachment is the price elasticity spreadsheet (where answers will be recorded). Use the remaining attachments to fill in the average ticket prices and average home game attendance figures for all of the NBA teams in 2019 and 2020. Use the information to calculate the price elasticity coefficient for each team.

Average ticket price Attendance per game change in 2019 2020 2019 2020 price average price % change in price change in attendance average attendance % change in attendance Elasticity coefficient Question 1 Team New York Knicks Los Angeles Lakers Golden State Warriors Chicago Bulls Boston Celtics Houston Rockets Los Angeles Clippers Sacramento Kings Cleveland Cavaliers Miami Heat Dallas Mavericks Brooklyn Nets Toronto Raptors Philadelphia 76ers Portland Trail Blazers Milwaukee Bucks San Antonio Spurs Phoenix Suns Atlanta Hawks Detroit Pistons Denver Nuggets Oklahoma City Thunder Orlando Magic Indiana Pacers Utah Jazz Minnesota Timberwolves Washington Wizards New Orleans Pelicans Memphis Grizzlies Charlotte Hornets Florida Panthers Question 3: Interpret the elasticity coefficient for Golden State Question 4: Why are some of the coefficients positive? Draw a graph to support your answer. Avg Ticket Price 180.78 131.42 140.41 104.84 Team New York Knicks Golden State Warriors Los Angeles Lakers Boston Celtics Chicago Bulls Houston Rockets Los Angeles Clippers Sacrament o Kings Dallas Mavericks Miami Heat 110.51 108.35 90.3 89.08 81.12 72.93 83.58 67.86 71.23 Cleveland Cavaliers Brooklyn Nets Milwaukee Bucks Toronto Raptors Portland Trail Blazers Philadelphi a 76ers 76.03 69.58 68.89 70.52 63 58.39 57.07 57.02 55.36 55.68 55.23 San Antonio Spurs Oklahoma City Thunder Denver Nuggets Phoenix Suns Indiana Pacers Detroit Pistons Utah Jazz Orlando Magic Washington Wizards Atlanta Hawks Minnesota Timberwolv es New Orleans Pelicans Memphis Grizzlies Charlotte Hornets Average 41.84 53 43.52 37.73 33.29 32.82 75.38 Avg Ticket Price 180.78 140.41 125.43 113.17 Team New York Knicks Los Angeles Lakers Golden State Warriors Chicago Bulls Boston Celtics Houston Rockets Los Angeles Clippers Sacrament o Kings Cleveland Cavaliers Miami Heat 100.79 108.35 87.73 89.08 93.77 72.9 74.34 61.65 70.89 65.6 Dallas Mavericks Brooklyn Nets Toronto Raptors Philadelphi a 76ers Portland Trail Blazers Milwaukee Bucks San Antonio Spurs 65.71 61.39 70.52 57.07 60.44 54.1 54.63 60.82 52.73 50.91 Phoenix Suns Atlanta Hawks Detroit Pistons Denver Nuggets Oklahoma City Thunder Orlando Magic Indiana Pacers Utah Jazz Minnesota Timberwolv es Washington Wizards New Orleans Pelicans Memphis Grizzlies Charlotte Hornets Average 49.25 43.58 41.84 35.61 34.27 32.05 73.66 2019 Attendance Home Road Overall RK TEAM GMS TOTAL AVG PCT GMS AVG PCT GMS AVG PCT 1 76ers 41 41 17,895 94.3 82 19,168 97.5 2 Bulls 41 41 17,822 94.7 82 18,953 95.4 3 Mavericks 41 41 95.9 82 19,043 100.1 18,073 18,239 4 Raptors 838,092 20,441 100.6 823,475 20,084 96.0 820,569 20,013 104.2 812,822 19,824 100.1 805,264 19,640 100.2 803,436 19,596 108.5 799,345 19,496 100.3 41 41 95.7 82 19,032 98.0 5 Heat 41 41 18,176 95.5 82 97.9 18,908 19,193 6 Warriors 41 41 18,790 100.0 82 104.2 7 Trail Blazers 41 41 82 18,753 98.2 8 Cavaliers 41 99.6 41 82 96.1 17,992 96.1 17,632 92.6 17,566 93.4 18,862 100.3 9 NY Knicks 41 95.9 41 82 18,490 18,284 18,929 94.7 10 Lakers 41 99.7 41 82 100.0 793,337 19,349 779,087 19,002 778,877 18,997 763,584 18,624 756,457 18,450 750,616 18,307 11 Celtics 41 100.0 41 18,671 97.5 82 18,647 98.8 12 41 94.5 41 17,474 93.6 82 17,962 94.1 Nuggets Spurs 13 41 98.5 41 17,381 92.3 82 17,844 95.4 14 Jazz 41 41 17,517 93.0 82 17,911 96.4 15 Thunder 41 41 94.7 82 18,034 97.3 17,866 17,921 16 Rockets 750,546 18,306 100.0 746,323 18,203 100.0 740,392 18,058 100.1 721,692 17,602 101.5 720,024 17,561 93.2 41 41 95.0 82 17,989 97.5 17 Bucks 41 41 18,185 95.9 82 17,893 98.6 18 Magic 41 41 17,659 92.4 82 92.8 17,610 17,498 19 Wizards 41 716,996 17,487 86.2 41 91.8 82 89.0 17,509 17,233 20 Clippers 41 710,327 17,325 90.9 41 92.1 82 17,279 91.5 21 Kings 41 97.7 41 17,199 91.1 82 17,148 94.3 700,975 17,096 689,310 16,812 22 Pacers 41 92.6 41 17,957 93.7 82 17,377 93.1 23 Hornets 41 86.5 41 17,648 92.8 82 89.7 24 Pistons 41 78.5 41 94.1 82 17,074 17,153 16,835 85.9 25 Pelicans 41 93.1 17,819 17,667 17,579 41 93.4 82 93.3 26 Grizzlies 41 86.0 41 93.3 82 89.8 676,570 16,501 675,963 16,486 656,183 16,004 607,564 15,578 628,440 15,327 627,543 15,305 627,023 15,293 612,597 14,941 16,604 16,557 27 Hawks 41 81.8 41 17,786 93.7 82 87.8 28 Timberwolves 41 80.7 41 93.7 82 87.1 17,641 17,982 16,473 16,638 29 Suns 41 83.0 41 95.3 82 89.2 30 Nets 41 84.3 41 18,085 94.7 82 16,513 89.7 31 Leb 0 0 1 0 0 0 o o World 0 0 1 0 0 Usa 1 0 . 0 0 -- -- 0 Gia 1 0 0 0 0 o -- Average ticket price Attendance per game change in 2019 2020 2019 2020 price average price % change in price change in attendance average attendance % change in attendance Elasticity coefficient Question 1 Team New York Knicks Los Angeles Lakers Golden State Warriors Chicago Bulls Boston Celtics Houston Rockets Los Angeles Clippers Sacramento Kings Cleveland Cavaliers Miami Heat Dallas Mavericks Brooklyn Nets Toronto Raptors Philadelphia 76ers Portland Trail Blazers Milwaukee Bucks San Antonio Spurs Phoenix Suns Atlanta Hawks Detroit Pistons Denver Nuggets Oklahoma City Thunder Orlando Magic Indiana Pacers Utah Jazz Minnesota Timberwolves Washington Wizards New Orleans Pelicans Memphis Grizzlies Charlotte Hornets Florida Panthers Question 3: Interpret the elasticity coefficient for Golden State Question 4: Why are some of the coefficients positive? Draw a graph to support your answer. Avg Ticket Price 180.78 131.42 140.41 104.84 Team New York Knicks Golden State Warriors Los Angeles Lakers Boston Celtics Chicago Bulls Houston Rockets Los Angeles Clippers Sacrament o Kings Dallas Mavericks Miami Heat 110.51 108.35 90.3 89.08 81.12 72.93 83.58 67.86 71.23 Cleveland Cavaliers Brooklyn Nets Milwaukee Bucks Toronto Raptors Portland Trail Blazers Philadelphi a 76ers 76.03 69.58 68.89 70.52 63 58.39 57.07 57.02 55.36 55.68 55.23 San Antonio Spurs Oklahoma City Thunder Denver Nuggets Phoenix Suns Indiana Pacers Detroit Pistons Utah Jazz Orlando Magic Washington Wizards Atlanta Hawks Minnesota Timberwolv es New Orleans Pelicans Memphis Grizzlies Charlotte Hornets Average 41.84 53 43.52 37.73 33.29 32.82 75.38 Avg Ticket Price 180.78 140.41 125.43 113.17 Team New York Knicks Los Angeles Lakers Golden State Warriors Chicago Bulls Boston Celtics Houston Rockets Los Angeles Clippers Sacrament o Kings Cleveland Cavaliers Miami Heat 100.79 108.35 87.73 89.08 93.77 72.9 74.34 61.65 70.89 65.6 Dallas Mavericks Brooklyn Nets Toronto Raptors Philadelphi a 76ers Portland Trail Blazers Milwaukee Bucks San Antonio Spurs 65.71 61.39 70.52 57.07 60.44 54.1 54.63 60.82 52.73 50.91 Phoenix Suns Atlanta Hawks Detroit Pistons Denver Nuggets Oklahoma City Thunder Orlando Magic Indiana Pacers Utah Jazz Minnesota Timberwolv es Washington Wizards New Orleans Pelicans Memphis Grizzlies Charlotte Hornets Average 49.25 43.58 41.84 35.61 34.27 32.05 73.66 2019 Attendance Home Road Overall RK TEAM GMS TOTAL AVG PCT GMS AVG PCT GMS AVG PCT 1 76ers 41 41 17,895 94.3 82 19,168 97.5 2 Bulls 41 41 17,822 94.7 82 18,953 95.4 3 Mavericks 41 41 95.9 82 19,043 100.1 18,073 18,239 4 Raptors 838,092 20,441 100.6 823,475 20,084 96.0 820,569 20,013 104.2 812,822 19,824 100.1 805,264 19,640 100.2 803,436 19,596 108.5 799,345 19,496 100.3 41 41 95.7 82 19,032 98.0 5 Heat 41 41 18,176 95.5 82 97.9 18,908 19,193 6 Warriors 41 41 18,790 100.0 82 104.2 7 Trail Blazers 41 41 82 18,753 98.2 8 Cavaliers 41 99.6 41 82 96.1 17,992 96.1 17,632 92.6 17,566 93.4 18,862 100.3 9 NY Knicks 41 95.9 41 82 18,490 18,284 18,929 94.7 10 Lakers 41 99.7 41 82 100.0 793,337 19,349 779,087 19,002 778,877 18,997 763,584 18,624 756,457 18,450 750,616 18,307 11 Celtics 41 100.0 41 18,671 97.5 82 18,647 98.8 12 41 94.5 41 17,474 93.6 82 17,962 94.1 Nuggets Spurs 13 41 98.5 41 17,381 92.3 82 17,844 95.4 14 Jazz 41 41 17,517 93.0 82 17,911 96.4 15 Thunder 41 41 94.7 82 18,034 97.3 17,866 17,921 16 Rockets 750,546 18,306 100.0 746,323 18,203 100.0 740,392 18,058 100.1 721,692 17,602 101.5 720,024 17,561 93.2 41 41 95.0 82 17,989 97.5 17 Bucks 41 41 18,185 95.9 82 17,893 98.6 18 Magic 41 41 17,659 92.4 82 92.8 17,610 17,498 19 Wizards 41 716,996 17,487 86.2 41 91.8 82 89.0 17,509 17,233 20 Clippers 41 710,327 17,325 90.9 41 92.1 82 17,279 91.5 21 Kings 41 97.7 41 17,199 91.1 82 17,148 94.3 700,975 17,096 689,310 16,812 22 Pacers 41 92.6 41 17,957 93.7 82 17,377 93.1 23 Hornets 41 86.5 41 17,648 92.8 82 89.7 24 Pistons 41 78.5 41 94.1 82 17,074 17,153 16,835 85.9 25 Pelicans 41 93.1 17,819 17,667 17,579 41 93.4 82 93.3 26 Grizzlies 41 86.0 41 93.3 82 89.8 676,570 16,501 675,963 16,486 656,183 16,004 607,564 15,578 628,440 15,327 627,543 15,305 627,023 15,293 612,597 14,941 16,604 16,557 27 Hawks 41 81.8 41 17,786 93.7 82 87.8 28 Timberwolves 41 80.7 41 93.7 82 87.1 17,641 17,982 16,473 16,638 29 Suns 41 83.0 41 95.3 82 89.2 30 Nets 41 84.3 41 18,085 94.7 82 16,513 89.7 31 Leb 0 0 1 0 0 0 o o World 0 0 1 0 0 Usa 1 0 . 0 0 -- -- 0 Gia 1 0 0 0 0 o