The First Street Manufacturing Company wants to offer a short-term promotion to customers, where a current product would be sold at the lowest possible sale price without affecting the company's profits. The price management charges for these one-time sale units should be set equal to the: Average total cost. Average variable cost. Marginal revenue. Marginal cost. Average total revenue. Ellis Outdoors Incorporated sells backpacks targeted at both students and outdoor adventurers. In recent years, the company has averaged sales of 30,000 backpacks, at an average price of $79 each. Ells is looking at the possibility of selling a lower-priced line concurrently with the current line. The lower-priced packs would sell for $45 each. Ellis estimates that they can sell 12,000 of the lower-priced packs but will sell 4,000 less of the higher-priced packs by doing so. What is the amount of the sales that should be used when evaluating the addition of the lower-priced handbags? O $540,000 $224.000 5856,000 $1,514,000 O $1,234.000 Question 30 1 pts You are comparing two mutually exclusive projects. Given a required discount rate of 9 %, you have selected Project A. If you delay starting the project until such time as the discount rate increases to 10.5 %, you should O Proceed by accepting and implementing both projects. Continue with your plans to implement Project A. Re-analyze the two projects before proceeding with either. Switch your plans and accept Project B instead. Discontinue all plans to implement any new projects