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The first time you visit this page the entries in this section show the prior-year regional averages of these competitive factors. Unless and until you

The first time you visit this page the entries in this section show the prior-year regional averages of these competitive factors. Unless and until you update these regional averages to take into account the competitive effort adjustments rivals on average may make in the upcoming year, then all of the on-page projections of your company's wholesale sales volumes, market shares, revenues, costs, and operating profits for the upcoming year will be based on how your company's upcoming year wholesale marketing efforts compare to the competitive efforts exerted by rivals last year in the wholesale segmentwhich means these projections can be inaccurate by anywhere from a little to a lot.

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