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The focus of the Awareness, Desire, Knowledge, Ability, and Reinforcement (ADKAR) model of change lies on the individuals who will be involved in and affected
The focus of the Awareness, Desire, Knowledge, Ability, and Reinforcement (ADKAR) model of change lies on the individuals who will be involved in and affected by the change
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Strategic Management Concepts
Authors: Frank Rothaermel
3rd edition
978-1259420474, 1259420477, 978-1259913747
