The following are some real-world examples of scenarios that can happen in the marketplace. For each scenario, identify whether it will be a shift in the demand curve, a movement along the demand curve, a shift in the supply curve, or a movement along the supply curve. Note: It will only be one of the four. How will this impact price and quantity demanded in the marketplace?

Finally, pick a market reality that you are currently seeing and its impact on the supply or demand curve.

Scenario #1: Consumers begin looking for healthier snack options. What will be the impact on apples?

Scenario #2: The price of new automobiles increases by 10% from the previous month.

Scenario #3: The labor used to produce computers goes up significantly. What will be the impact on computers?

Scenario #4: Apple realizes that customers are willing to pay 25% more for a new iPhone as we head into the summer months.