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[ The following information applies to the questions displayed below. ] Diego Company manufactures one product that is sold f r $ 7 7 per
The following information applies to the questions displayed below.
Diego Company manufactures one product that is sold fr $ per unit in
two geographic regionsthe East and West regions. The following
information pertains to the company's first year of operations in which it
produced units and sold units.
The company sold units in the East region and units in the
West region. It determined that $ of its fixed selling and
administrative expense is traceable to the West region, $ is
traceable to the East region, and the remaining $ is a common
fixed expense. The company will continue to incur the total amount of its
fixed manufacturing overhead costs as long as it continues to produce
any amount of its only product.
Diego is considering eliminating the West region because an internaly generated
report suggests the region's total gross margin in the first year of operations was $
less than its traceable fixed selling and administrative expenses. Diego believes that if it
drops the West region, the East region's sales will grow by in Year Using the
contribution approach for analyzing segment profitability and assuming all else remains
constant in Year what would be the profit impact of dropping the West region in Year
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