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The following information applies to the questions displayed below.] Data for Hermann Corporation are shown below: Per Unit Percent of Sales Selling price $ 95
The following information applies to the questions displayed below.]
Data for Hermann Corporation are shown below:
Per Unit | Percent of Sales | |
---|---|---|
Selling price | $ 95 | 100% |
Variable expenses | 57 | 60 |
Contribution margin | $ 38 | 40% |
Fixed expenses are $79,000 per month and the company is selling 3,600 units per month.
Required:
1-a. How much will net operating income increase (decrease) per month if the monthly advertising budget increases by $8,400, the monthly sales volume increases by 100 units, and the total monthly sales increase by $9,500?
1-b. Should the advertising budget be increased?
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