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[The following information applies to the questions displayed below.] Data for Hermann Corporation are shown below: Per Unit Percent of Sales Selling price $ 140

[The following information applies to the questions displayed below.]

Data for Hermann Corporation are shown below:

Per Unit Percent of Sales
Selling price $ 140 100%
Variable expenses 91 65%
Contribution margin $ 49 35%

Fixed expenses are $88,000 per month and the company is selling 3,000 units per month.

rev: 06_04_2020_QC_CS-205709, 06_18_2020_QC_CS-216765, 07_14_2020_QC_CS-216765

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1-a.

The marketing manager argues that a $9,300 increase in the monthly advertising budget would increase monthly sales by $21,000. Calculate the increase or decrease in net operating income. (Round any unit calculations up to the nearest whole unit.)

1-b. Should the advertising budget be increased?
n/r

rev: 06_18_2019_QC_CS-159269, 03_26_2020_QC_CS-205709

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WorksheetDifficulty: 1 EasyLearning Objective: 05-04 Show the effects on net operating income of changes in variable costs, fixed costs, selling price, and volume.

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2-a.

Refer to the original data. Management is considering using higher-quality components that would increase the variable expense by $6 per unit. The marketing manager believes that the higher-quality product would increase sales by 20% per month. Calculate the change in total contribution margin.

2-b. Should the higher-quality components be used?
n/r

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