The following question refers to the first article in the packet, Inside Goat's Plans to Merge Sneaker Resale and Retail.

The following quote exemplifies which base of differentiation? $$We have a point of view,$$ says Lu$.$We carefully merchandise products to tell stories. We create local content that inspires and host annual community$-$driven events that engage.$$

Group of answer choices

Differentiation on customers

Differentiation based on linkages

Product level differentiation

Differentiation based on customization