Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

The following results are based on an ANOVA analysis on how consumers are satisfied (1-not at all to 7-highly satisfied) based on their income levels.

The following results are based on an ANOVA analysis on how consumers are satisfied (1-not at all to 7-highly satisfied) based on their income levels.

ANOVA

X12 How satisfied are you with your existing DVD player?

Sum of Squares

df

Mean Square

F

Sig.

Between Groups

345.226

4

86.306

41.902

<.001

Within Groups

401.649

195

2.060

Total

746.875

199

Multiple Comparisons

Dependent Variable: X12 How satisfied are you with your existing DVD player?

Tukey HSD

(I) X15 total annual household income before taxes

(J) X15 total annual household income before taxes

Mean Difference (I-J)

Std. Error

Sig.

95% Confidence Interval

Lower Bound

Upper Bound

$20,000 - $35,000

$35,001 - $50,000

-.826

.352

.135

-1.79

.14

$50,001 - $75,000

-1.924*

.371

<.001

-2.95

-.90

$75,000 - $100,000

-2.972*

.352

<.001

-3.94

-2.00

> $100,000

-3.557*

.330

<.001

-4.47

-2.65

$35,001 - $50,000

$20,000 - $35,000

.826

.352

.135

-.14

1.79

$50,001 - $75,000

-1.098*

.339

.012

-2.03

-.17

$75,000 - $100,000

-2.146*

.317

<.001

-3.02

-1.27

> $100,000

-2.731*

.293

<.001

-3.54

-1.92

$50,001 - $75,000

$20,000 - $35,000

1.924*

.371

<.001

.90

2.95

$35,001 - $50,000

1.098*

.339

.012

.17

2.03

$75,000 - $100,000

-1.048*

.339

.019

-1.98

-.12

> $100,000

-1.633*

.316

<.001

-2.50

-.76

$75,000 - $100,000

$20,000 - $35,000

2.972*

.352

<.001

2.00

3.94

$35,001 - $50,000

2.146*

.317

<.001

1.27

3.02

$50,001 - $75,000

1.048*

.339

.019

.12

1.98

> $100,000

-.585

.293

.272

-1.39

.22

> $100,000

$20,000 - $35,000

3.557*

.330

<.001

2.65

4.47

$35,001 - $50,000

2.731*

.293

<.001

1.92

3.54

$50,001 - $75,000

1.633*

.316

<.001

.76

2.50

$75,000 - $100,000

.585

.293

.272

-.22

1.39

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access with AI-Powered Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Foundations of Marketing

Authors: William M. Pride, O. C. Ferrell

3rd Edition

618973370, 547154569, 9780618973378, 978-0547154565

Students also viewed these Mathematics questions