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The Ford Motor Co. SEC report is required to find the calculation. The link to the report is here:http://www.sec.gov/Archives/edgar/data/37996/000003799615000013/f1231201410-k.htm SEC 10K Project:Statement of Stockholder's Equity

The Ford Motor Co. SEC report is required to find the calculation. The link to the report is here:http://www.sec.gov/Archives/edgar/data/37996/000003799615000013/f1231201410-k.htm

SEC 10K Project:Statement of Stockholder's Equity

Using Verticial Analysis (show your calculations) present values for this year and last year:

1. Gross Profit Margin

2. Net Profit Margin (use the last "net income" line on the statement) 3. Comment on changes: are sales increasingly profitable? How is gross profit and net income changing, as a dollar value?

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