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The global construction market is large, expanding, fragmented, risky, and highly competitive. In order to survive and grow in this market, international contractors must use

The global construction market is large, expanding, fragmented, risky, and highly competitive. In order to survive and grow in this market, international contractors must use the most appropriate entry modes for targeting overseas markets.

Evaluate the various entry modes and recommend modes most applicable for entry into the Asian market.

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