The grand strategy used by Padini is the growth strategy. The first strategic option for Padini is to merge with another company to better strengthen the position of the company. Giordanois suggested to merge with Padini as the company did better if compared with Padini. The merging strategy should be able to help not just Padini to further expand their sales but to also strengthen their current rEputation in local as well as international market in the Asia region. Furthermore, it would further open opportunity for the company to acquire low cost resources as well as lower taxes