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The graph below depicts the demand curve (D), the marginal revenue curve (MR), the marginal cost curve (MC) and the average total cost curve (ATC)

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The graph below depicts the demand curve (D), the marginal revenue curve (MR), the marginal cost curve (MC) and the average total cost curve (ATC) of a rm with market power. Price (in S) 70 60 50 40 30 20 10 0 10 20 30 40 50 60 70 Quantity D MR MC'ATC A. If adopting a single price strategy (same price to all buyers), (1) What price will be charged? Explain! (1i) What prot will be made? Explain! B. If adopting a two- art rici strat , (i) What price will be charged (specify the Fixed fee and the Per-unit fee). Explain! (ii) What prot will be made? Explain! C. If adopting Block pricing: (i) how many units of the products will be in each package? Explain! (ii) What will be the price charged for each package? Explain! (ii) What prot will be made? Explain! D. Now, now the rm has decided to sell in groups of 10 units. (i) What type of Price Discrimination is this pricing strategy? Explain! (ii) What are the prots earned from selling the rst group of 10 units of the product? Explain! (iii) \\What prots are earned from selling the second group of 10 units of the product? Explain! (iv) What prots are earned from selling the third group of 10 units of the product? Explain! (V) What are the total prots from selling 30 units under this type of Pirce Discrimination? Explain! E. Finally, the rm is considering charging $55 for Adults, $50 for Seniors, $45 for Students and $38 for customers under age 18. (i) What type of price discrimination is this? (ii) \\What do you think is behind the different price settings? Explain

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