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The later entrants to the banking industry can stay ahead of competition by continually redefining their marketing effort. Using a new bank of your choice,
The later entrants to the banking industry can stay ahead of competition by continually redefining their marketing effort. Using a new bank of your choice, discuss its innovative differentiation strategies with reference to product/service, personnel, and channel strategies
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Governing The Modern Corporation Capital Markets Corporate Control And Economic Performance
Authors: Roy C. Smith, Ingo Walter
1st Edition
0195171675,0199924015
