The main body of the essay should provide a of the critical evaluation discussion and analysis around (but not limited to) the following aspects: Environmental analysis (SCEEFLPTD); Social, Cultural, Economic, Environmnetal, Financial, Legal-regulatory, Political, Technological, Demographic. Generally accepted reasons that caused its failure - should be identified, discussed and, where possible, explained. Impact of its failure - both internally (ie staff) and externally, across the general business community, society and wider environmental cont