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The main focus of a marketing - oriented firm is: inward upon the skills and competitive technological advantages of the firm inward upon the organization's
The main focus of a marketingoriented firm is:
inward upon the skills and competitive technological advantages of the firm
inward upon the organization's needs
outward upon societal responsibilities
inward upon the abilities to deliver goods and services
outward upon the wants and needs of customers
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Introduction to Management Science
Authors: Bernard W. Taylor
11th Edition
132751917, 978-0132751919
