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The management of the BST Inn estimated that they can generate $182,000 and $190,000 in room revenues in 2010 and 2011 respectively by using some

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The management of the BST Inn estimated that they can generate $182,000 and $190,000 in room revenues in 2010 and 2011 respectively by using some other forecasting methods. However, the total room revenues were actually $187,000 and $203,000 in 2010 and 2011 respectively. Finance and accounting directors in the management team wants to come up with a robust forecasting report and they want to see the forecasting results done with exponential smoothing models. Therefore, if the management wishes to have 3,000 rooms sold in 2012. What is the forecasted ADR in 2012 based on the exponential smoothing model? $70.27 $73.12 $69.79 $66.80

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