Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

The marketing department of Johnny Rockabilly's record company has determined that the demand for his latest CD is given in the table at right. Price

The marketing department of Johnny Rockabilly's record company has determined that the demand for his latest CD is given in the table at right.
Price
Quantity
$26
0
$24
20,000
$22
40,000
$20
60,000
$18
80,000
$16
100,000
$14
120,000
The record company's costs consist of a $240,000 fixed cost of recording the CD, an $8 per CD variable cost of producing and distributing the CD, plus the cost of paying Johnny for his creative talent. The company is considering two plans for paying Johnny.
Plan1: Johnny receives a zero fixed recording fee and a $4 per CD royalty for each CD that is sold.
Plan2: Johnny receives a $400,000 fixed recording fee and zero royalty per CD sold.
Under either plan, the record company will choose the price of Johnny's CD so as to maximize its(the record company's) profit. The record company's profit is the revenues minus costs, where the costs include the costs of production, distribution, and the payment made to Johnny.
Johnny's payment will be_____ under plan 2 as compared with plan1, and the record company's profit will be_____under plan 2 as compared with plan 1.
Part 2
A.
$140,000 higher; the same
B.
$120,000 higher; $80,000 lower
C.
$80,000 higher; $80,000 higher
D.
$40,000 higher; $100,000 lower
E.
$140,000 higher; $60,000 higher

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access with AI-Powered Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Financial Theory and Corporate Policy

Authors: Thomas E. Copeland, J. Fred Weston, Kuldeep Shastri

4th edition

321127218, 978-0321179548, 321179544, 978-0321127211

Students also viewed these Accounting questions