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The marketing manager for a department store knows that the in her store, which appeals to sight, hearing, and smell, can profoundly impact the customer's
The marketing manager for a department store knows that the in her store, which appeals to sight, hearing, and smell, can profoundly impact the customer's decision process.
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Essentials of Contemporary Management
Authors: Gareth Jones, Jennifer George
5th edition
978-0077762469, 77762460, 978-0078029349, 78029341, 978-007743947
