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The marketing manager of a packaged goods company was asked to meet with the organization's research and development department to explain why the company needed

The marketing manager of a packaged goods company was asked to meet with the organization's research and development department to explain why the company needed to change its product naming conventions.What interpersonal role would the marketing manager take on in this situation?a) disseminatorb)resource allocatorC) figureheadd)liaison

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