Question
The marketing manager of Big Wheel Motors notices an increased demand for green cars that use less fossil fuel and emit fewer pollutants. Under which
The marketing manager of Big Wheel Motors notices an increased demand for "green" cars that use less fossil fuel and emit fewer pollutants. Under which of the following external information sources for making marketing decisions will this information be included? b technology transformations
- A.legal environment
- B.natural world
- C.competition
- D.economic conditions
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Foundations of Marketing
Authors: William M. Pride, O. C. Ferrell
3rd Edition
618973370, 547154569, 9780618973378, 978-0547154565
