The most important lesson to be leapyed from "Ulta Beauty $-$ Where the Experience Is Beautiful" is:

a$.$ how to compete with Amazdn

b$.$ how an understanding fconsumer behavior made be used for personal items

c$.$ how to apply segmatation, targeting, differentiation, and positioning to retailers

d$.$ how to provice an experience as a competitive advantage

e$.$ how to usentarketing mix for successful sales